I answer this question more often for referring realtors than I do for customers. Communication is the key difference.
We typically work business to business and focus largely on how the real estate asset produces for the business or investor. The statistics, skill set and marketing tools are distinctly different. A Finance, Business or Economics background is a great advantage in facilitating conversations on a commercial basis. After local requests to support Central Minnesota with a Commercial Brokerage, my partners and I started ORB Commercial Real Estate Group. The referral business really catapults our reach beyond even our country’s borders and increases the support we can offer to the local marketplace.